Pin-point your marketing
WeChat marketing targets accurately at the needs of your customer to maximise your marketing budget. Analytics from the massive follower base of your business platform delivers in-depth interests from them and categorise your audience that allow your feed, promotion and sales to hit the bulls-eye.
Support from detailed analytics
WeChat embedded targeted marketing from its start to offer data analytics of follower growth, page traffic and its association with operation, budgeting of online sales, sharing and commenting. All these advance features, just to position your business better to your target demographic.
Information bearing? Unlimited
There is literally no limit of information bearing for users on WeChat. Though posting counts were limited, it significantly induces user interest and internalise a habit of expecting scheduled feed. Extensive information on your public account accumulates with time and follower count to translate into your precious marketing resource.
Multimodal for multiple audiences
Through intimate marketing with private account, societal promotion with public account or mass communication with mini-program, every aspect of WeChat expands to virtual and physical promotions, desktop and mobile collaboration for a unified marketing communication.
Technical feasibility assessment
Customer need analysis
Information framework design
Icon design and placement
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