Reach the Millennials with Highest Purchase Power
As a visual-first media, Instagram has been hugely appealing to the millennials who also have the highest purchase power. With carefully developed strategies, our Instagram marketing helps build brand awareness and generate more sales.
Instagram is most popular among 18 to 29 years old. In 2019, 67% of them use Instagram, compared to 59% in 2016. Millennials are not only the highest spending generation but also most highly influenced by media. 82% of them will buy a product the first time they see it if they like it enough.
Start up businesses can use Instagram to reach unmet consumers who might like their products and gain sales from audiences who prefer to purchase generic brands over name brands.
Most basic form of ad type but helpful in bringing meaningful conversions to businesses.
Short 10-second vertical ads best to improve brand and product awareness.
Longer ad time with more product information to encourage sales.
Tiktok-like ads to resonate with the millennials and encourage product purchase.
Instagram is unavoidable for digital marketing campaigns of all brands. And branding on Instagram is crucial as millennials are more likely to be influenced by Instagram and its influencers on their purchase decisions. And 89% of consumers will buy from a brand they follow on social media.
Instagram provides demographics data for marketers to better understand its audiences.
The engagement data on Instagram helps to understand which content is best.
The minimal cost of Instagram Ads is USD$1 per day. But we recommend a budget of at least $10 a day for better effectiveness.
Instagram is a part of Facebook, so ads are created through Facebook Ads Manager. But if you are not familiar with the platform, we suggest you find someone professional, like WeBOOST, to help.
Instagram ads are targeted through audiences. This includes their age, location, interests and more for businesses to find the most valuable audience.
While Instagram ads is a great starting point, digital marketing should also cover SEO, Google Ads, Facebook Ads and more to maximize online reach of a business.
Our team of designers and developers have over 10 years of experience in developing stunning websites.
Great websites do not have to be costly. Our competitive pricing makes website more accessible.
Our project management team ensures your website is delivered on-time in excellent quality.
The entire design and development are managed by a dedicated account manager from start to finish.
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